Turning Plastic Back Into Oil?
International experts in the area of renewable technology believe that when a society reaches a certain level of affluence, they start to demand better and more technologies that are sustainable and/or renewable. We’ve seen this over the years in the automotive industry. About ten years ago, hardly any car companies had hybrid vehicle and all the really upmarket vehicles were all about power and big gas-guzzling engines. Today, however, nearly every manufacturer has at least one hybrid in the lineup – and these hybrids aren’t snail-paced little dinkies. To take one example, Audi has added the e-tron plug-in hybrid to its already popular luxury A3 line. This hybrid certainly isn’t a slug!
Cars that use little or no fuel (if the electricity was generated using a renewable source like hydro) are one part of the sustainable motoring equation. Finding alternative sources of fuel that don’t rely on crude oil that (a) is going to run out eventually and (b) comes from politically volatile nations is the other. We’ve discussed a few of these in the past – algae biodiesel, ethanol, jatropha and the like – and we’ve now found another great development.
BTCC: Memorable Drives [Part 1]
The car on its roof, is a Toyota! Image Credit: SpeedHunters,com
When we look back into the tyre marked pages of history, we often find ourselves remembering the extreme achievements; the best drivers, the worst drivers or even the ‘best’ crashes. It is very easy to say that the greatest driver in a championship in a certain year is the one that wins the title outright. But for this motorsport writer, history is written not only with the grand events and big names, but the individual moments that illuminate the darkness of history. Sometimes to brilliance comes from the midfield. For me, I wish to remember the memorable; the moments that truly prove the greatness of the British Touring Car Championship.
Click Here to Buy Now: The BTCC Sponsorship Game
The distinctive eBay BMWs became a BTCC staple. Image Credit: BTCC.net
As the depths of winter begin to tighten its cruel grip, the great motorsport machine must go into hibernation until the Spring. The race tracks may have fallen silent, the crowds may have returned to their homes, but the racing world is anything but silent. As the colossal roar of the engines lay dormant, the media world ignites in with fierce intensity. The close season is a time of rumour, conjecture and long-awaited announcements. For the BTCC, there have already been a string of news updates regarding the 2015 season, including new teams, new drivers and possibly even new tracks. The most recent headline to hit the virtual shelves has been the sad announcement from West Surrey Racing that their title sponsor eBay has decided to end its 5-year partnership with the team. This follows the news from the Motorbase ranks that came at the close of the 2014 season, which saw the end of their sponsorship from Airwaves. Within the motosport auto-verse, sponsorship is one of the most vital aspects of the entire enterprise. It really is much more than a fancy logo on the side of your car. The ‘BTCC Sponsorship Game’ is a game with very few rules but one clear aim; get the money in the bank.
Book Review: Top Gear – How To Parachute Into A Moving Car
Title: Top Gear – How To Parachute Into A Moving Car
Author: Richard Porter
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