Chevrolet

(U.S.A. 1911 to date)

Chevrolet cars have been around for a very long time.  For me, there are many Chevrolet cars that bring the warm fuzzies.  Cars like the Chevrolet Corvettes (still in production), the 1955 Chevrolet Bel Air, the 1934 Master Town Sedan, the Camaro, and the Z28 bring a smile on my face, particularly when I’m able to see them in the metal and roaming the roads.  Apparently my Grandad was a Chevrolet man for many years.

How did the company start?

Louis Chevrolet emigrated to the U.S. as a young man, and he came there with his brothers Arthur and Gaston.  Before arriving in the U.S, Louis had already worked for Mors Auto Company.  On arrival, he got to work on his new home and went to work for several car manufacturers.  He was also a successful racing car driver; in fact, he actually built his own race car that was based on a Buick.  His ingenuity caught the attention of William Durant, founder of General Motors (GM).

Durant was the entrepreneur and Chevrolet was the car designer, and these two men soon went into business together, launching the Classic Six in 1911.  Chevrolet has been a huge badge of General Motors, and has been their best-seller for many decades and at different stages throughout its history, often outselling Ford.  Over the years, when times were tough for the general public and during depressions, Chevrolet’s low prices and solid products continued to attract customers.

The iconic Bel Air, Impala, Corvette, Z28, and Camaro all hold special places in many peoples’ hearts around the globe and not least in America.

Chevrolet also made and still makes many rugged and dependable Pick-Up trucks and SUVs that are very popular in the U.S.  Currently, in Australia the Chevrolet Silverado is on sale.  This is a big Pick-Up Truck/Light Truck/Ute with immense road presence, comfort, and cruising capability on and off the road.