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Buying a new Holden

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Holden is the Australian arm of General Motors (GM). The company is one of the country’s leading car manufacturers and one of the best recognised brands here in Australia and is primarily represented by its network of Holden dealers which stretches from coast to coast. Both Holden and their franchised dealers have won over millions of loyal customers over the years.

With over 80 Holden Dealers within the Private Fleet National Network and a purchasing power of many hundreds of new vehicles per year, Private Fleet is well placed to ensure that your next new Holden purchase is second to none.

Private Fleet are able to save private buyers thousands of dollars on the following 2017 Holden vehicles:

To find out more or to find out how to obtain Private Fleet Discount Pricing via your local Holden dealer, click here to complete our 30 second enquiry form or call 1300 303 181 during business hours.

More About Holden…

In 1856 James Alexander Holden founded the business named J.A. Holden & Co, continuing the saddlery trade his father, Edward, had. The business was located in South Australia and in 1905, his grandson, Edward Holden, joined the business. Thanks to Edward’s interest in the relatively new automotive field, James founded a new company in 1919 called Holden’s Motor Body Builders or HMBB. They even built bodies for the fledgling Ford Motor Company.

1931 saw United States based automotive giant General Motors purchase HMBB and had them merge with GM (Australia) to form General Motors-Holden’s. Before the end of WW2,  the Australian Government put in place a process to start an Australian automotive manufacturing industry.  Thanks to a lower level of required government intervention, Holden’s study proposal won and in 1948 the  48-215 (popularly but erroneously known as the FX) was released and touted as Australia’s Own Car.

Between then and 2017 Holden produced cars such as the EH, the HQ Monaro, the Torana, gave us the iconic Kingswood nameplate and wrapped manufacturing with the Commodore, itself a nameplate that became iconic thanks to 39 years of sales. Holden moved to full importation with vehicles sourced from Europe and elsewhere in October 2017.

Numerologists will no doubt have a field day with this one: the history of Holden as a manufacturer in Australia spanned 161 years, with 161 being the laps around the fabled Mount Panorama Circuit at Bathurst for “The Great Race” and an integral part of Holden’s racing history.