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Why We Need More Information on Vehicle Reliability

Local car manufacturers have long been reluctant to release information about vehicle reliability, just as they were with repair data until  developments prompted a change. While those changes were a promising sign for motorists, not much else has changed on the reliability front.

Still, the current standards and practices just aren’t good enough. Your new vehicle is likely to be the second largest individual purchase you’ll make in your lifetime. No one wants to end up with a ‘lemon’, so it follows that manufacturers should be more open when it comes to publishing information about vehicle reliability. That is, if they genuinely value their customers loyalty.

What’s the current situation?

From an owner’s perspective, having full and complete information is invaluable when engaging in a decision making process. It’s necessary in order to filter out options that do not align with our needs. This is something that has been recognised abroad. From the US to the UK and other parts of Europe and Asia, industry surveys with motorists surrounding vehicle reliability are common practice and the results are published for all to see.

In turn, this ensures manufacturers not only receive feedback but are compelled to embrace it – to act upon it and improve their vehicles. Tesla, one of the industry’s most-recent entrants to the motoring space, has been one of the most prominent stakeholders in accepting feedback and it goes some way to explain why their growth has been off the charts as it becomes the most-expensive, publicly-listed car brand in the world.

Tesla is one of the first to admit they have had several notable problems with their ‘high end’ vehicles, however, their approach is all about finding the right solution(s) to improve motorists’ driving experiences.

In Australia, only half the feedback cycle is being undertaken. Motorists are often surveyed for their thoughts on vehicle reliability, but the results are rarely if ever made public.

In fact, it’s hard to know in what way this information is being used given its guarded nature. That being said, it’s widely accepted that mechanical issues have improved some way in recent years – even if we are seeing an abundance of recalls that never seem to stop – but it has generally been the car companies with global reach, under pressure from research in other territories, that are amongst the frontrunners in terms of reliability.

What’s the other side of the equation?

If there is one thing to recognise in defence of manufacturers, the human mechanics of operating a vehicle cannot always be recorded. That is, whether a driver has adequately maintained their vehicle, followed through with appropriate servicing, and ultimately how they drive their car.

Now you’re probably saying these things shouldn’t matter. And they shouldn’t. But for the purpose of a direct comparison between cars and manufacturers, it’s hard to compare the likes of a BMW driven by a P-plater, with a Toyota Camry driven by a retiree.

The other element to consider is that reliability data is only one piece of the puzzle. The type of failure, as well as the cost of repairs, should also be considered. One might expect that ‘luxury’ vehicles encounter fewer reliability issues, however, if each time this vehicle requires repairs that cost three times that of a ‘regular’ sedan, what are the results really demonstrating? Furthermore, with the majority of problems these days encompassing technology problems, can these issues be compared on the same scale as that of vehicles with mechanical problems?

Nonetheless, these points shouldn’t really take away from the point that we need further disclosure around vehicle reliability. The introduction of ‘lemon laws’ in recent time is certainly beneficial, but that’s a reactive response when buyers deserve more up-front information and certainty. In fact, manufacturers owe it to motorists, particularly if they are in search of brand loyalty and a vision to improve future cars.